A Abouseif

A Abouseif

A Handshake or a Handover

In my last blog I covered the specific areas where artificial intelligence (AI) is making inroads in marketing primarily dynamic segmentation, copywriting, and graphic design. These are all areas where AI is doing things that humans have already been doing…

Artificial Intelligence in Marketing

Let us examine how recent artificial intelligence developments change how we do marketing now and in the near future as well as whether these AI developments will ultimately lead to replacing us as humans and marketing professionals. The Expected Artificial…

Marketing: Between Creativity and Discipline

Researchers have established with some degree of certainty that the first evidence of branding dates back to 35 BC Pompeii, but it wasn’t until the 1900s that marketing began to take shape in terms of becoming its own department in…

Marketing Automation is Ready, Are you? Part I

Marketing automation is not the solution, but it is the seed that needs to be watered, fertilized, and nursed in order to become the solution Part I – What is Marketing Automation Most marketers understand that a single interaction with…

Marketing Automation is Ready, Are you? Part II

Marketing automation is not the solution, but it is the seed that needs to be watered, fertilized, and nursed in order to become the solution Marketing Automation Success Factors While it is reasonable to assume that many of the top…

Demand Generation

Frontier Communications combines several of its modular services like email marketing, social media, advertising and telemarketing in a variety of configurations in order deliver an integrated demand/lead generation service to our clients. Whether you are looking for a mass marketing…

Marketing Automation

Most marketers are well aware that one interaction with a prospect does not create a sale or even a good sales lead. When you send a promotional email only a few might open it, some of those who opened it…

Digital for Small Business

Whether you are a new startup or it is time for you to take your business online Frontier Communications is the most trusted partner to help you create and manage your internet business so that you can grow your bottom…

Content Creation

Content can be anything from a simple tweet to a 20 page quantum computing white paper, from a short product description for your product listing on Amazon to an engaging testimony from one of your delighted clients but unfortunately we…

Email Marketing

Frontier Communications maintains a significant database of contacts complete with a vast array of attributes enabling our team to easily and quickly zoom in on a very specific target audience and execute email campaigns on a world class email delivery…

Event Audience Acquisition

Most professionals get bombarded with too many invitations to seminars, webinars and conferences either via email or social media. Most of these invitations are poorly targeted, and over and above the content in the invitation is not compelling enough. Naturally…

Telemarketing

Whether you need telemarketing for event audience acquisition, lead qualification or list validation our multilingual highly trained telemarketing team is always up to the task. Many marketers have become acutely aware that delivering leads to sales teams can only be…